In A Nutshell:
2016-12-31App Release Date
1. What makes the app special?
2. What will the winner get after winning or buying the app?
3. Is the app monetized or profitable somehow? If yes, how?
4. Have you made any profit/traction yet?
5. Is there any expense to keep the app running?
6. Have you done any promotion or marketing?
7. Why the future buyer should own this app?